Pinch us, we must be dreaming. After 11 years since its creation in 2005, BURGER KING® has finally brought their iconic Chicken Fries to Singapore in February! Priced at $3.50 for a box with 9 pieces of Chicken Fries, this convenient snack is essentially lightly breaded white chicken meat strips seasoned with savoury spices and herbs. Chicken Fries were a big hit when it was first introduced in Australia and USA in 2005. To allow Singaporeans to experience this wonderful sensation of Chicken Fries, BURGER KING® decided to bring in Chicken Fries to Singapore and launched an interesting campaign at the same time.
'Ayam What I Am'
Embracing diversity and individuality at BURGER KING®, the campaign’s tagline ‘Ayam What I Am’ hopes to encourage Singaporeans to ‘Be Your Way’ – that is to express yourselves and live as individuals with different personalities. Each box of Chicken Fries purchased comes with free stickers, where customers can dress up their Chicken Fries box to express their unique personality and creativity, as well as to win weekly prizes. To win weekly cash prizes of $100, simply follow BurgerKingSG on Facebook or Instagram, share your picture with the hashtag #BKCHICKENFRIES. But aside from that, there are various ways to win attractive prizes from BURGER KING® from now till 30th March 2016. Head over to Burger King’s Chicken Fries website (http://burgerking.com.sg/bkchickenfries) for more details, terms and conditions. BURGER KING®’s Chicken Fries are available at all BURGER KING® outlets in Singapore for a limited time from 25 Feb till early-April 2016 (while stocks last).
GIVEAWAY!We’re giving away $10 BURGER KING® vouchers to 10 lucky readers! To stand a chance of winning, simply: 1) Like Burger King’s Facebook Page 2) Share this article and tag a friend on Facebook 3) Answer this question: What is BURGER KING®’s tagline for their Chicken Fries campaign? 4) Submit your entry here: http://bit.ly/BKGiveaway Giveaway closes on 17th March 2016. Winners will be announced on Facebook.
Written by Andrea Tan Edited by Peh Yi Wen Image: Burger King