Popular handcrafted ice pop brand from Hong Kong, I SEE i SEE, will be opening its first store overseas here in March 2016. The chosen spot – Basement 3 of 313 @ Somerset. Made with top quality ingredients, these fruit and milk-based ice pops come in a variety of flavours such as Earl Grey Pistachio, Cheesy Raspberry, Refreshing Kiwi and Strawberry Hokkaido Milk. And if its branding is an exact replica of its Hong Kong counterpart, we can probably expect a signature calligraphy wall, beautifully designed paper cups to hold your popsicles in and perhaps a flavour suggestion box at the counter. After launching in Hong Kong back in May 2015, I SEE i SEE has expanded to a total of five outlets in Causeway Bay, Mongkok, Admiralty, Tsim Sha Tsui and The Peak respectively. How will it measure against local popsicle brands such as Momolato and Neh Neh Pop?

Photos: I SEE i SEE in Hong Kong

(Image: OpenRice Hong Kong user portfoodio)

(Image: OpenSnap Hong Kong user sugarcat)

(Image: OpenSnap Hong Kong user dasky)

(Image: OpenRice Hong Kong user 山區麵包王)

(Image: OpenRice Hong Kong user 車媽媽)

Written by Peh Yi Wen Top Image: I SEE i SEE